MAKING CONNECTIONS

DELIVERING

RESULTS

YOUR STRATEGIC BRAND PARTNER
 

OUR

SERVICES

DEMAND
GENERATION
STRATEGIC CONSULTING
SPONSOR
DEVELOPMENT
BRAND
MARKETING

OUR

PORTFOLIO

We are always learning new things from our clients and we are honored to have represented some incredible brands.  Please click on the images to learn about the awesome work they do and how we lent a hand.

MK MARKETING

MK MARKETING

CLICK HERE: The Discovery Process

Craft Construction

Craft Construction

Development & Marketing

Women's Golf Day

Women's Golf Day

Development & Operations

Edna W. Runner

Edna W. Runner

Development

ELS FOR AUTISM

ELS FOR AUTISM

CLICK HERE: Fundraising & Development

PEACO BUILDERS

PEACO BUILDERS

Branding Marketing Strategy

ELS FOR AUTISM

ELS FOR AUTISM

CLICK HERE: Gala Weekend Fundraising Events

JOHNNY FARRELL GOLF

JOHNNY FARRELL GOLF

CLICK HERE: Social Media

THE BEAR'S CLUB

THE BEAR'S CLUB

CLICK HERE: Advertising Marketing Public Relations

ULTIMATE COMMUNITIES

ULTIMATE COMMUNITIES

CLICK HERE: Branding & Marketing

THE CLUB AT BOCA POINTE

THE CLUB AT BOCA POINTE

CLICK HERE: Membership Marketing & Advertising

MORGAN & FRIENDS

MORGAN & FRIENDS

Fundraising & Event Management

PGA VILLAGE

PGA VILLAGE

Public Relations Advertising Marketing PGA of America & Kolter

KOLTER HOMES

KOLTER HOMES

CLICK HERE: Advertising & Marketing

Harbour Ridge

Harbour Ridge

Branding & Membership

Cullasaja Club

Cullasaja Club

Marketing & Membership Program

TWO CITY PLAZA

TWO CITY PLAZA

Advertising Public Relations

The Upledger Institute

The Upledger Institute

Advertising & Development

DEMAND GENERATION

Demand Generation vs. Lead Generation

 

Although demand generation and traditional lead generation might seem very similar, there’s actually an important distinction between the two.

 

Some businesses are indiscriminate when it comes to leads and what qualifies a prospect as a lead. Someone who merely visits a website, for example, might be considered a lead to some companies. This is especially true of businesses that rely on high-volume cold-calling to generate new businesses – think those annoying companies that call you up to try and sell you steak knives.

However, demand generation identifies potential prospects based on their initial actions and takes them through a (oftentimes lengthy) nurturing process to provide sales teams with much higher quality, genuinely qualified leads. This results in better conversations between sales reps and prospects, and – of course – higher conversion rates and more sales.

 
 
 

OUR 

CLIENTS

Our clients are like family.  Please visit their sits to learn more about them!

 

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